Gestión empresarial y su relación con la rentabilidad comercial en las empresas del sector hotelero,Cañete–2023
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Date
2025-03-03
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Universidad Nacional de Cañete
Abstract
El propósito del trabajo de investigación fue determinar la relación entre la gestión empresarial y la rentabilidad comercial en las empresas del sector hotelero en la provincia de Cañete. El nivel de investigación fue descriptiva-correlacional ,tipo de investigación básica de enfoque cuantitativo, teniendo como población a el personal trabajador de las distintas áreas del sector hotelero con un tota demuestra de 60 encuestados
. El instrumento utilizado en el trabajo de investigación fue el cuestionario aplicando la técnica de encuesta, donde se absolvieron cuestionamientos de ambas variables los mismos que fueron sometidos por juicios de expertos y al alfa de Cronbach. Los datos recopilados Fueron procesados por el programa SPSS y Excel obteniendo resultados que se han presentado mediante tablas y gráficos para mayor claridad de la investigación.
Los resultados determinaron que existe una correlación RHO de Spearmande0.442,
Indicando que sí existe relación significativa entre la gestión empresarial y la rentabilidad
Comercial en las empresas del sector hotelero, con un nivel de correlación positiva moderada.
En conclusión, la gestión empresariales de gran relevancia en el sector hotelero para que las empresas obtengan una buena rentabilidad comercia la si mismo demuestra que ambas variables se relacionan de manera significativa.
The purpose of the research work was to determine the relationship between business management and commercial profitability in companies in the hotel sector in the province of Cañete. The level of research was descriptive-correlational, a type of basic research with a quantitative approach, having as a population the working staff of the different areas of the hotel sector with a total sample of 60 respondents . The instrument used in the research work was the questionnaire applying the survey technique, where questions of both variables were answered, which were submitted by expert judgments and Cronbach's alpha. The data collected were processed by the SPSS and Excel programs, obtaining results that have been presented through tables and graphs for greater clarity of the research. The results determined that there is a Spearman's RHO correlation of 0.442, Indicating that there is a significant relationship between business management and commercial profitability in companies in the hotel sector, with a moderate positive correlation level. In conclusion, business management is of great importance in the hotel sector so that companies obtain good commercial profitability, which itself shows that both variables are significantly related.
The purpose of the research work was to determine the relationship between business management and commercial profitability in companies in the hotel sector in the province of Cañete. The level of research was descriptive-correlational, a type of basic research with a quantitative approach, having as a population the working staff of the different areas of the hotel sector with a total sample of 60 respondents . The instrument used in the research work was the questionnaire applying the survey technique, where questions of both variables were answered, which were submitted by expert judgments and Cronbach's alpha. The data collected were processed by the SPSS and Excel programs, obtaining results that have been presented through tables and graphs for greater clarity of the research. The results determined that there is a Spearman's RHO correlation of 0.442, Indicating that there is a significant relationship between business management and commercial profitability in companies in the hotel sector, with a moderate positive correlation level. In conclusion, business management is of great importance in the hotel sector so that companies obtain good commercial profitability, which itself shows that both variables are significantly related.
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Keywords
comercial, empresarial, gestión, hotel, rentabilidad.
Citation
Susaya Soto Rosa Elvira - "Gestión empresarial y su relación con la rentabilidad comercial en las empresas del sector hotelero,Cañete–2023". - Tesis para optar el grado de Licenciada en Administracion de Turismo y Hoteleria. Escuela de pregrado. Facultad de Ciencias Empresariales. Universidad Nacional de Cañete. Cañete, Perú